TECH-ENABLED

ADVERTISING

& MEDIA

Let's make your

ADVERTISING & MEDIA

strategic

We are experiencing a shift in traditional advertising that is becoming more immersive for customer experiences through breakthroughs in digital media.

 

At Grid Synergy, we help you create exceptional commercial, branded, and social content through the use of the latest innovations in advertising technology, from augmented or virtual reality (AR/VR), to digital ads, video marketing, to the basics of brand development, and more.

We simply connect by creating fast-evolving products that engage and reinvigorate advertising with new digital capabilities. Our specialists achieve omnichannel sales based on data-driven automated platforms ensuring full visibility to enable seamless customer engagement and create a personalised yet contextual platform to engage the new liquid customer.

HOW WE DO IT

Development

WEBSITE DEVELOPMENT


In this increasingly digital world, your website is now your shop window and to stand out from the rest, it needs to be unique. Our highly-experienced development team will take your brands identity and create a website that is attractive and provides a seamless customer experience, no matter where it is viewed.




MOBILE WEB DEVELOPMENT


The way people get their information is changing, we understand this change in consumer behaviour. That is why we work mobile first when we develop your online platforms. We ensure your platforms are not only functional but also aesthetically pleasing on all handheld devices.




AUGMENTED REALITY (AR)


Augmented Reality (AR) superimposes digital objects (3D/2D) over the physical real world environment. This overlay can add to existing real world objects or replace them. The user can playfully interact with the AR, driving brand awareness, deeper understanding, or a call to action. Grid Synergy's passionate team of VFX Artists, Game Designers, Filmmakers, Developers and Engineers are dedicated to producing the highest quality immersive experiences imaginable using Scalable Video Coding. At Grid Synergy, we harness these technologies to advance communication, innovation, story narratives and in education.




VIRTUAL REALITY (VR)


Virtual reality gives you a chance to interact with information and data by creating a new dimension with incredible opportunities. We approach each VR project from both visual and sensory aspects to create a fully immersive experience for your viewers. Grid Synergy designs, implements and tests a complete virtual reality system for devices such as the Oculus Rift, HTC Vive and Samsung Gear VR. Scope of works include consulting and discovery, storyboard, design, full service production, motion graphics, sound design, app development and distribution. Traditional film is a window into a story. In Virtual Reality, you are the story.




MOBILE APP DEVELOPMENT


Grid Synergy specialises in in-house iOS, Android and Windows mobile app design and development, creating cutting edge apps to solve everyday problems, simplify frustrating activities, and bring endless enjoyment into the palm of your hand with purpose-built apps that serve real needs in people’s lives. We use metrics-driven mobile strategies, human-centered design, and efficient development to create apps people use. We leverage advanced and trending technologies to develop game-changing apps.





Strategies

DIGITAL STRATEGY


As the world becomes increasingly automated and digitised, your business needs to have a solid and functional strategy that will allow you to create a positive online presence. At our core, we are driven to build high-quality digital strategies that will create a real difference for your business.




MARKETING STRATEGY


In this digital world, your marketing strategy needs to change! A lot of the principles are the same, but the channels are shifting. Driven by expert insight and real-time data, we create unique and personalised marketing strategies that ensure your business is placed at the forefront of your target markets consciousness.




BRAND STRATEGY


Who are you and what do you stand for? Your brand is at the heart of everything your business does. Encompassing all other aspects of your business, we will help you develop a sound long-term plan for the development of your brand which will form the building blocks of future success.




COMMUNICATIONS STRATEGY


Sometimes it isn’t what you say... it’s how you say it. We will take your brands’ unique tone of voice and craft bespoke messages that’ll hit your audience right in the sweet spot.




TECHNOLOGY STRATEGY


With the abundance of new platforms and systems available to us, it can be hard to find something that satisfies your business’ needs. Let us understand your business’ technology requirements and build a strategy that will connect you with the right systems for your businesses today, in six-months time to five-years down the road.




CUSTOMER JOURNEY STRATEGY


From having no idea to being a loyal brand advocate, the journey your customers take is unique. We will help you understand what makes your customers tick and optimise the journey they take in order to generate maximum interaction.





Data & Analytics

CONVERSION & FUNNEL OPTIMISATION


We help you understand the behaviours and tendencies of your customers as they progress through the sales cycle. Through careful planning, monitoring and A/B testing we’ll help to increase the revenue you generate through your online platforms.




WEBSITE ANALYTICS


We put systems in place that allow you to track the behaviour of visitors to your website by collecting key data metrics which then allows us to optimise your website, ultimately leading to an increase in the leads and sales generated.




USABILITY TESTING


Your website is the most important part of your online presence, so you need to ensure it works the way it should. We have developed bespoke testing measures that allow us to test every aspect of your online platform to ensure it operates correctly and is optimised for use on all devices.




REPORTING


We have developed bespoke reporting templates and metrics that will help you understand your performance and how you are performing compared to your goals and KPIs.





Creative & Design

BRANDING


Your brand is built on the image you present and from public perception. Our team of expert designers, content creators and marketers take the time to understand your brand and develop imagery and communications that will showcase your brands’ identity.




WEB DESIGN


We are experts at crafting bespoke web platforms based on a real understanding of how to maximise your platform's UI/UX. Whether you need a single landing page, brand new multi-layer website or optimised for mobile, our skilled team of designers will bring your vision to life.




VIDEO PRODUCTION & EDITING


From storyboarding to video creation, videos are a great way to share your brand’s story and vision. Our in-house videographers are capable of creating stunning and emotive productions that will capture the public’s attention.




GRAPHIC DESIGN


Unique and visually appealing imagery is one of the fastest ways to attract an audience. Our design team specialise in creating exciting and engaging visuals that best represent the special aspects of your brand.




CAMPAIGNS


Whether you’re rolling out a new promotional campaign or need to reboot an old one, a quality campaign can do wonders for your brand. We create and execute campaigns that align with your strategies and ensure it is optimised across various platforms and demographics.




USER INTERFACE & EXPERIENCE (UI/UX)


It’s not just about having an online platform, it’s more about looking good and feeling good. Our team will build an attractive and high-quality interface that’ll draw visitors in. On top of this, your new interface will provide an easy to use and customer-friendly experience for all.





Communications

SOCIAL MEDIA MARKETING


One of the best ways to build a loyal and committed customer base is to have active social media accounts. Whether we are utilising paid or organic posting, our social media specialists will be able to transform your social presence into a serious revenue-generating asset.




CREATIVE CONTENT CREATION


Providing your customers with up-to-date content that they will want to seek out time and time again is huge. Our team of skilled writers are experts at crafting content which will draw potential customers in and present you as an industry thought leader.




MEDIA PLANNING & BUYING


Where you advertise is just as important as how you advertise. As part of your digital strategy, we place your marketing messages in channels that will achieve maximum reach.




SEARCH ENGINE OPTIMISATION (SEO)


Nowadays, SEO goes hand-in-hand with engaging and value-adding content on your website. With a smart distribution of keywords and a solid understanding of search engine algorithms, our data scientists will optimise your content to put you at the top of relevant searches.





EMAIL MARKETING & COMMUNICATION


The most effective means of maintaining a strong relationship with your customers is through consistent personalised communications via email. Our team of writers are able to craft, distribute and monitor, communication to your current client list, helping to keep your brand front and centre.




LEAD NURTURING


The journey someone takes on their way to becoming a loyal customer takes careful planning and nurturing. We take the time to understand your sales-cycle and tailor specific messages that are meant to spark interest among potential customers at every point in their journey.




SEARCH ENGINE MARKETING (SEM)


Our data scientists are experts at creating bespoke SEM campaigns that utilise the latest best-practises to drive consistent traffic to your website. With an excellent understanding of GoogleAds Search and Display remarketing, your website will be put at the top of relevant searches helping to increase sales generated from your website.




REMARKETING


This is the process of distributing targeted messages to a specific audience, based on their previous online behaviours. We will design a strategy that allows us to concentrate on specific individuals depending on their previous interaction with your brand.





OUR WORKS

Check out our full portfolio

You can also request for a digital audit of your enterprise:

DO WE FIT
THE PART?

!

LET'S

GET STARTED

Grid Synergy Pte Ltd (Singapore)

Corporate:
UB.One, 81 Ubi Avenue 4, #11-05A
Singapore 408830

 

Studio:

Peninsula Shopping Complex

3 Coleman Street #04-04

Singapore 179804

Tel: +65 6779 1815

Email: enquiry@gridsynergy.sg

Grid Synergy Australia

13 Sowden Drive

Samson

Perth, WA 6163

Email: enquiry@gridsynergy.sg

Grid Synergy China

广西南宁市青秀区
金州路 25号
太平洋世纪广场 A座 2101号


Email: enquiry@gridsynergy.sg

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